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Archive for the 'public relations' Category

How to Optimize Your Press Releases for SEO

Thursday, March 12th, 2009

I recently spoke with Nadia King, manager of natural search services at Apogee Search. She described the relationship between SEO and public relations (PR), and how they can complement your online efforts.
Nadia began by stating that SEO can help your PR efforts to advance your brand, particularly through press release optimization. Press release optimization is [...]