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Archive for the 'DoubleClick' Category

Big Improvements to Google Content Network

Thursday, August 7th, 2008

Google announced some key enhancements to their content network today. Google formally acquired DoubleClick back in March of this year, and when they did so, Google promised to use this new venture to help “empower agencies, advertisers and publishers to collaborate more efficiently and effectively, and provide a better experience for [their] users.” These new [...]