Recently, Apogee Search’s team of do-gooders returned to the Capital Area Food Bank of Texas (CAFB) for more volunteering and food processing fun. CAFB relies on the kindness and strong backs of their volunteers to fulfill their mission of nourishing the hungry people of Texas and leading the community in ending hunger. Currently, [...]
Archive for the 'Austin' Category
Is the content on your site linkable? Does it need to be beefed up? Do you deserve to be ranked on the first page? No, yes, no? We’ll use Austin Restaurant Week to illustrate the idea behind creating sumptuous, linkable content to garner incoming links. Google is hungry and you need to feed it.
First, what [...]
Last night I spoke at the Austin Internet Marketing Meetup, which is organized by Laura Alter. There are professionals of all kinds in the group — some that focus primarily on SEO for their career, some that have their own business and want tips for online success, and others that are in a traditional marketing [...]
Wednesday morning, fifteen Apogee Search employees volunteered their time to Coats for Kids in Austin, TX. The annual community project, now in its 22nd year, collects and distributes coats to eligible children in Central Texas. Every year, the Junior League of Austin, Jack Brown Cleaners, KASE 101, KVUE and community volunteers come together to make [...]
Friday ended an era at Apogee Search – our resident Office Mom, Connie Smith, is hanging up her 1,000,000 hats. Those who know Connie know that she puts everyone before herself, literally. For this reason, all of Apogee paid homage to Connie on her last day.
Lunch was had, stories were told, cake was enjoyed, [...]
The last weekend of October, the LIVESTRONG® Challenge was held in Austin, TX as the culmination of the 2008 events. This is a remarkable annual event “…uniting people to pick a fight with cancer” through participation in a 5K walk/run or a multi-distance bike ride. As an Apogee Search client, the Lance Armstrong Foundation has [...]
Today PubCon organizers
This month’s Web Analytics Wednesday (WAW) – Austin will be held at Little Woodrow’s in downtown Austin on Wednesday, October 8th at 5:30 PM. It will be hosted by Ian Strain-Seymour, Director of Product Development at Apogee Search.
This month’s event will use a “birds of a feather” format. Each table will have an assigned topic, [...]
This afternoon I attended the PRSA teleseminar at Tocquigny Advertising’s downtown Austin office. The topic was “Leveraging the Social Web: How digital communities create dialogues to advance health care”. The instructors were Larry Weber, chairman of the W2 Group, and Bo Piela, senior director of corporate communications at pharma firm Genzyme Corporation.
To start, Larry pointed [...]
In the history of monolithic number two companies there have been a variety of innovations that have shifted the market place’s attention from the leader. Pepsi made clear cola, Reebok put a .002-psi pump in a shoe, Burger King concocted some sort of Chicken French Fry, and now Yahoo is creating a social networking site.